World’s First-Ever Virtual Reality Live Streaming

Samsung Electronics Co., Ltd., Worldwide Olympic Partner in the Wireless Communications Equipment category, proudly supported the International Olympic Committee to deliver the World’s first-ever Virtual Reality Live Streaming of Olympic Games content during the Lillehammer 2016 Winter Youth Olympic Games Opening Ceremony. The first of its kind dynamic and innovative real-time experience represents Samsung’s commitment to enhancing the Olympic Games and continuing to push the boundaries of what is possible for fans around the world. The Live Streaming featured immersive angles of the Olympic torch lighting, Parade of Nations, and other Opening Ceremony events.

By pairing Galaxy smartphones with the Gear VR and visiting Olympic.org for a direct link to the Youth Olympic Games VR experience, fans located in Samsung Galaxy Studios in Lillehammer, the Samsung Experience Store CC-Vest in Oslo, Norway, and across the globe were able to fully immerse in the Opening Ceremony and feel the energy of the crowd. The breakthrough experience maximized the excitement of the Youth Olympic Games and allowed Samsung to connect with youth and millennials through interactive VR experiences and spread the Olympic spirit around the world.

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