Another unique highlight of DSF’s 2014 calendar of fashion events and activations, Market OTB (Market Outside the Box) is Dubai’s newest pop-up fashion and lifestyle event set to bring an alternative shopping experience to the city.
Creating a new market concept incorporating retail spaces made out of recycled cargo containers, it will feature a mix of funky local labels and global brands, cafés, food kiosks and exciting live entertainment in an outdoor setting.
The Market OTB will be Dubai’s first market to cater to non-mass-produced sustainable fashion and lifestyle brands.
Market OTB is brought to Dubai by Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (DTCM), and the organizer of Dubai Shopping Festival.
Date: January 23 until February 2
Weekdays (Sun-Wed): 4:00 pm – 10:00 pm
Weekends (Thur-Sat): 12:00 pm – 12:00 am